About Alan Mark

Alan Mark is a renowned leader in the real estate business, distinguished for his role as a strategic advisor to many of the US’s most important developers and brokerages. With over 25 years of experience in real estate, he is recognized as an industry innovator and accomplished entrepreneur and is one of the nation’s foremost authorities on residential real estate branding, sales, and marketing.

Alan founded The Mark Company in 1997, and as its President built the company into a preeminent urban residential marketing and sales firm. The Mark Company became known for their strategic approach that emphasized data-driven analytics while prioritizing the buyer experience. Alan orchestrated the successful marketing and sale of over 10,000 housing units on the west coast, amounting to $5 billion in sales. His keen ability to design, brand, and position buildings for target buyers and renters has revolutionized the residential landscape across many of the US’s most valuable markets. The Mark Company was acquired by Pacific Union in 2015, which together were later sold to the real estate brokerage, Compass.

As the principal of his current consulting business, the Alan Mark Company, Alan's influence on the US real estate landscape endures. With a focus on mixed-use, hotel and residential buildings, he plays a pivotal role in building design and schematic development, collaborating closely with developers, architects, and interior design teams. His expertise extends to various aspects of development projects, from recommending unit types, sizes, and distributions to crafting floor plan designs and amenity programming. Alan's creative solutions tackle governmental, environmental, and economic challenges that often arise in real estate development today. Notable recent achievements include his strategic advisory role in a 12,000-unit Silicon Valley development, the redevelopment of San Francisco's Treasure Island, with 8,000 units, a first-time residential development on Yerba Buena Island, and Auberge Resorts’ Stanly Ranch in Napa Valley.

Beyond his career in real estate, Alan is an avid supporter of theater and the arts and maintains a commitment to education as both a teacher and student. He serves on the boards of The Roundabout Theatre Company in New York, the nation's largest nonprofit theater company, and the Fort Mason Center for Arts & Culture in San Francisco. He is an annual lecturer at the Haas School of Business at UC Berkeley, sharing his knowledge of entrepreneurship and the real estate business. In recent years, he completed the Advanced Management Development Program at the Harvard Graduate School of Design, enriched his expertise as a Visiting Scholar studying adaptive reuse at the American Academy in Rome, and furthered his studies in AI & Ethics at Cambridge University.